Building online marketing resources for startup
When starting your own business, there is an overwhelming number of decisions to make and tasks to do. Depending on your level of experience, getting guidance from specialists may be all you need to fast track your progress in certain vital areas of your business.
While completing her coaching certification program, Julia von Flotow was already planning her service offerings. Exceptionally well positioned to provide executive and lifestyle coaching, Julia also understood the importance of energy management in coping with stress. Her target market is executive women and entrepreneurs who need help dealing with the demands of their multiple roles at work, at home, in the community and among friends and family.
Our senior consultant worked with Julia to develop a brand that integrated all three prongs of her services for Life Coaching, Leadership Coaching and Energy Management. Together they planned business and marketing strategies while Julia moved ahead with guided implementation of the related materials and online channels. Julia met her objective to be promoting KAIZEN services within a several months of certification.
Veronica takes a strategic approach to integrated communications and website planning. She is a creative strategist who can look at the big picture and yet zero in on the details.
Among the various projects we worked on together, her expert advice helped shine a light on the whole project within the context of the changing internet reality; helped us identify our real requirements; and develop a plan of action, based on available resources, that we could believe and invest in.
Veronica’s approach and breadth and depth of knowledge helped clear the clutter and confusion and build our capacity to get the kind of quality results we could not have realized without her support. ~ Julia von Flotow, Leadership Coach and Founder of the Kaizen Coaching Institute .