Website planning and redevelopment with new CMS
The Web site for the Mississauga International Children’s Festival was redeveloped to serve as the central communications hub for its 2003 Festival. It supported the information exchange needed to respond to the interest generated from media, advertising and other promotional activities.
The content and site architecture was developed by NetPotential Communications Inc. to address the needs of the Festival’s many stakeholders. Representation of key funders, sponsors, and advertisers was enhanced to better support the associated revenue building efforts and promote ICFM’s standing as a major cultural attraction. The site was designed and produced by Comandix Technologies Inc. and a content management tool was provided to allow the full maintenance of content by the client’s Web content managers.